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Topline President-elect Donald Trump is now promoting a line of branded acoustic and electric guitars, some of which are autographed, he announced on Wednesday—marking the latest merchandise he’s sold or promoted, joining a series of NFT trading cards, silver coins and watches . Key Facts Get Forbes Breaking News Text Alerts: We’re launching text message alerts so you'll always know the biggest stories shaping the day’s headlines. Text “Alerts” to (201) 335-0739 or sign up here .
Key Background Other merchandise was released by Trump throughout his campaign, and the guitars are the latest products to debut, after he announced a series of watches valued up to $100,000 in September. He’s promoted $100 silver coins —priced much higher than the market value of silver—and 1,000 pairs of limited edition shoes, in addition to $60 Trump-branded Bibles, cologne, perfume and NFT cards. In December 2023, he offered a “Mugshot Edition” of digital trading cards featuring a bonus offer for a piece of Trump’s suit from his Fulton County, Georgia Mug shot and a dinner with Trump at Mar-a-Lago.
His merchandise sales come amid several legal cases resulting in hundreds of millions of dollars of unpaid legal fees. How Much Has Trump Made From His Merchandise? Trump received the most from his NFTs, which netted him about $7.2 million in licensing fees, according to CBS News.
The Trump-branded Bibles reportedly generated about $300,000 in sales, and his sneakers—valued at $399 each—sold out, generating at least $399,000. It’s not immediately clear how much was generated from Trump’s recent release of watches or silver coins. Forbes Valuation Trump has a fortune valued at $5.
6 billion, making him the 592nd-richest person in the world, according to our latest estimates. Further Reading.
