5 hours Ago By Derek Strickland
Nintendo wants to avoid shortages of its new Switch 2 console and tells consumers it is working hard to produce enough systems to meet high demand. The Switch is reaching peak market saturation and Nintendo is ramping up a new console successor. The Switch 2 is due out sometime in 2025, and consumers are wondering if the Switch 2 will be yet another typical Nintendo hardware launch where excessive demand quickly outstrips supply.
Nintendo wants the Switch 2 to be different and doesn't want a repeat of the Switch's launch. The company is readily producing millions of Switch 2 consoles to meet the all-important Holiday 2025 sales surge. Company president Shuntaro Furukawa tells investors that Nintendo is accelerating production so it can make a "head start" over the original Switch.
"We will prepare products to meet demand," Furukawa said in an investor's presentation attended by Japanese newspaper Nikkei. "Last year and the year before, we were unable to produce sufficient quantities of Nintendo Switch hardware due to a shortage of semiconductor components, but this situation has now been resolved." Analysts at AB Bernstein believe that Nintendo could produce up to 20 million consoles throughout the first year of availability.
Other analyst firms expect the Switch 2 to either meet or potentially drastically exceed the original Switch's sales in the first year. Prognosticators are also warning that Switch 2 supply could be heavily constrained , throughout the first year warning consumers to expect issues. Nintendo has yet to announce official details of the Switch 2, including pricing or exact availability.
Trends indicate that Nintendo could price the Switch 2 at a $399 premium and that the system could launch sometime in the second half of 2025..
