SaaS platform Pepsales raises $1.1 million in funding round led by Chiratae Ventures

Unnamed angel investors also participated in the funding round of the platform that uses AI and ML to assist B2B SaaS firms craft personalised product demos. The funds will be used to develop an enterprise-grade AI SaaS platform, expand the market, invest in sales, marketing and customer support, and hire talent.

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Pepsales , a software-as-a-service (SaaS) platform for sales teams, has raised $1.1 million in a funding round led by venture capital firm Chiratae Ventures . The round also saw participation from angel investors.

The funds will be used to develop an enterprise-grade AI SaaS platform , expand the market, invest in sales and marketing as well as customer support, and hire talent for product engineering and AI roles. Founded in 2023 by Ajay Singh and Abhinandan Sahgal, the platform utilises AI and machine learning (ML) to assist business-to-business (B2B) SaaS companies in crafting personalised product demos that resonate with potential customers. “The enterprise application software market spends more than $200 billion annually on sales and marketing expenses.



This is the market we are catering to, and within it, our software belongs to the demo automation category. There have been a few players in the industry, but the market size is big since it's a new category. We are highly ambitious to ensure that we can build an enterprise-grade product and capture as much market share as possible,” Singh told ET in an interaction.

The platform, currently operating in beta mode, has 10 customers and aims to double down on the US and India. “Our plan is to reach 25 customers by December, and after that, we will do the public launch,” he added. Artificial Intelligence(AI) Java Programming with ChatGPT: Learn using Generative AI By - Metla Sudha Sekhar, Developer and Lead Instructor View Program Artificial Intelligence(AI) Basics of Generative AI : Unveiling Tomorrow's Innovations By - Metla Sudha Sekhar, Developer and Lead Instructor View Program Artificial Intelligence(AI) Generative AI for Dynamic Java Web Applications with ChatGPT By - Metla Sudha Sekhar, Developer and Lead Instructor View Program Artificial Intelligence(AI) Mastering C++ Fundamentals with Generative AI: A Hands-On By - Metla Sudha Sekhar, Developer and Lead Instructor View Program Artificial Intelligence(AI) Master in Python Language Quickly Using the ChatGPT Open AI By - Metla Sudha Sekhar, Developer and Lead Instructor View Program Office Productivity Zero to Hero in Microsoft Excel: Complete Excel guide 2024 By - Metla Sudha Sekhar, Developer and Lead Instructor View Program Astrology Vastu Shastra Course By - Sachenkumar Rai, Vastu Shashtri View Program Data Science SQL for Data Science along with Data Analytics and Data Visualization By - Metla Sudha Sekhar, Developer and Lead Instructor View Program Web Development A Comprehensive ASP.

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C.P. Gupta, Professor: Department of Finance and Business Economics, University of Delhi View Program "If you show a demo to Nike which is meant for Nike and not for Mercedes, chances are you can improve your wins by 50%.

Our proprietary AI and ML technology automates the process of creating personalised demos, saving sales teams countless hours,” said Sahgal. Discover the stories of your interest Blockchain 5 Stories Cyber-safety 7 Stories Fintech 9 Stories E-comm 9 Stories ML 8 Stories Edtech 6 Stories Commenting on the investment, Venkatesh Peddi, managing director at Chiratae Ventures, said, "Pepsales is tackling a critical pain point in the massive B2B tech sales landscape with an innovative, AI-driven approach. Their solution has the potential to transform how companies conduct product demos and close deals.

The venture capital firm has backed the likes of Policybazaar, Curefit and Firstcry, Flipkart, Lenskart, Myntra, Pixis, PolicyBazaar and Uniphore, amongst others..