Partnership sees bumper sales for Scots produce

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. September 17, 2024 Sport All Cup Competitions English football Hearts Hibs Local News 72-year-old dives into new role September 9, 2024 News “That chorus needs sung by the green brigade”: Celtic fans buzzing with hilarious AI-generated song in honour of Hoops’ star striker Kyogo Furuhashi September 6, 2024 News “You’ll end up with hips like me”: Andy Murray offers hilarious advice to Norwegian after latter’s scintillating “tribute point” win September 5, 2024 News Scots racecourse to partner with children’s charity for family race day September 4, 2024 Entertainment All Comedy Festival Fringe Food and Drink News Business Partnership sees bumper sales for Scots produce September 18, 2024 Local News Funding lifeline for Scotland’s only complex needs college September 17, 2024 News Radio presenter warns against being frightened into “impulse purchase” after waiting all day for TV licence officer who never showed up September 13, 2024 Business International expansion and doubling turnover is target for Recruitment Ventures new management team September 12, 2024 Business All Commercial Business Farming Finance Legal news Business Partnership sees bumper sales for Scots produce September 18, 2024 Business UK investment in Scots commercial property falls after referendum September 18, 2024 Business Scots manufacturing institute aims to bolster leadership team September 18, 2024 Business Holiday let cottage with café in Galloway Forrest brought to market September 18, 2024 Property Get in Touch Contact Us Submit News Search Business Partnership sees bumper sales for Scots produce Business Food and Drink September 18, 2024 0 1 Share Facebook Twitter Pinterest WhatsApp Linkedin Tags Bidfood Scotland Scotland Food and Drink Scotland food and drink September Scottish Produce More by Sean McKinven UK investment in Scots commercial property falls after referendum Sean McKinven - September 18, 2024 Scots manufacturing institute aims to bolster leadership team Sean McKinven - September 18, 2024 Holiday let cottage with café in Galloway Forrest brought to market Sean McKinven - September 18, 2024 Partnership sees bumper sales for Scots produce A SCOTS wholesaler is celebrating a year of collaboration with Scotland Food & Drink, as its sales of Scottish produce increases by 28%. Bidfood Scotland say this is in part due to their Bidfood Direct platform which launched its dedicated Scottish shop a year ago, aimed at Scottish suppliers, chefs and caterers.

The wholesaler says, that over the past year, 334 new customers have bought into its Scottish range and an additional 30,000 cases of Scottish products having made their way into kitchens across the UK. With the support of Scotland Food & Drink, the dedicated Scottish page on the Bidfood Scotland Direct platform has been credited with a 17% rise in online sales of Scottish products, 56.4% of total sales.

Katie Sillars (L) and Stephanie Pritchard (R). Scotland Food & Drink hope to develop a ‘Naturally Scottish’ brand in its partnership with Bidfood Scotland. Image supplied with release by Frame Creates Over the past twelve months, Scotland Food & Drink has attempted to deliver initiatives to promote its Bidfood Scotland collaboration.

This has included supporting a digital campaign aimed at chefs and working to enhance the visibility of Scottish suppliers on Bidfood Scotland’s e-commerce platform. In-person events like ‘Meet the Buyer’, held in November 2023, offered pre-selected producers the opportunity to pitch their products and secure a Scotland-wide listing on the wholesaler’s website. This comes as the sector is enjoying the industry’s first-ever Scottish Food & Drink September .

Scottish Food & Drink September is a month-long celebration of one of the country’s hospitality sector. The pair hope this represents a shift in how Scottish products are perceived and purchased in the foodservice industry. It has attempted to develop a ‘Naturally Scottish’ brand that hopes to embody the quality, passion and authenticity of Scotland’s food and drink.

As the partnership looks to the future, the pair say there is an ambition to continue growing the Scottish range, further embracing the ‘Naturally Scottish’ brand. Katie Sillars, head of commercial growth initiatives UK at Bidfood, said: “The ‘Meet the Buyer’ event last November was a game-changer, enabling us to introduce 39 new products that have exceeded our expectations. “Since their launch in March 2024, these products have achieved 872% growth, reaching nearly 1,000 new customers.

“Even more impressive is that 79% of these sales have been driven by Bidfood Scotland Direct, marking a powerful shift in how we promote and present our local ranges to customers.” Callum Bond, sales & business development manager at Sephra, says he has directly benefitted from the partnership. Callum said: “The opportunity provided by Scotland Food & Drink to present Bidfood Scotland with our range of products has proven a great success and achieved fantastic results.

“Working closely with the Bidfood Scotland team, we identified gaps in their offering that we were able to satisfy and our range has subsequently been introduced to their extensive customer base. “Demand has grown month-on-month since launch, proving the value of this collaboration.” Stephanie Pritchard, head of UK market development at Scotland Food & Drink, said: “The results of the Bidfood Scotland partnership are remarkable, but not surprising.

“We know that there is a multi-billion-pound opportunity for Scottish food and drink producers to grow within the UK and abroad. “Scottish products enjoy a strong reputation, and we need to leverage that to grow our sector. “Through this partnership with Bidfood Scotland, and through the wider programme of market-building under our national strategy, we can achieve sustainable growth for the whole industry.

” Tags Bidfood Scotland Scotland Food and Drink Scotland food and drink September Scottish Produce Share Facebook Twitter Pinterest WhatsApp Linkedin Previous article UK investment in Scots commercial property falls after referendum Related Stories Scotland Food & Drink strengthens business development team with key appointments August 9, 2024 Fife family eatery up for award for championing Scottish produce April 29, 2024 Scotland Food & Drink Partnership Net Zero Programme launches External Advisory Group February 29, 2024 Scotland Food & Drink makes four senior appointments October 6, 2023 News by Email Email Top Stories Business News Scottish News Top Sports News Sponsored post customers By continuing, you accept the privacy policy About Deadline News Suite 6, Bonnington Bond, 2 Anderson Place, Edinburgh EH6 5NP Tel: 0131 516 3433 Useful Links Agency Terms and Conditions Write for us – guest posting opportunities on Deadline News and more Sponsored Posts T&C News Coverage Photography Video Services Student placement programme Contact Us Change privacy settings Privacy settings history Revoke consents Social Facebook Linkedin Twitter Youtube.