Niu Technologies Q1 Sales Volume Surge 57% On Solid China Demand

Chinese electric scooter company Niu Technologies NIU disclosed its sales volume results for the first-quarter . In the first quarter, the company sold a total of 203,313 units, comprising e-motorcycles, e-mopeds, e-bikes, kick-scooters, and e-bikes. Of these, 183,065 units were sold in China, while 20,248 units were sold in international markets.

Driven primarily by domestic momentum, Niu saw sales increase 57% in the first-quarter, from the 129,139 units sold in the same period last year. The share of the growth came from the Chinese market, where Niu’s sales jumped 66% compared to the first-quarter of 2024. Also Read: Elon Musk, Mark Zuckerberg And Jensen Huang See $34 Billion Wiped Out In A Single Day: Here’s How Much Other ‘Magnificent 7’ Billionaires Lost After Trump’s Liberation Day The company attributed the spike to its refreshed product line.



The launch of its NX Pro model in late March was a standout success, drawing over 3.5 million live viewers and generating a flood of pre-orders in both online and offline channels. International sales also edged higher by 6% year-over-year.

Niu highlighted advances in its overseas electric motorcycle and micro mobility segments, indicating a broader market penetration throughout 2025. Recently, Niu reported a 71.1% jump in fourth-quarter revenue to 819.

2 million Chinese yuan ($112.23 million) . The company expects first-quarter revenues to grow 25% to 40% and sales volume of 1.

3 million to 1.6 million units in 2025, a 40% to 70% increase on year. NIU’s current product range is divided into two main categories, each featuring a variety of vehicle types.

The first includes electric motorcycles, mopeds, and bicycles, such as the NQi, MQi, UQi, FQi series, among others. The second category focuses on micro-mobility solutions, which consist of the KQi kick-scooter lineup and the BQi electric bike series. Price Action : NIU shares traded lower by 16% at $3.

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