ITV shuts down one of its most popular channels after 11 years

Shows like The Only Way Is Essex will move to ITV2 (Picture: ITV)After launching in 2014, ITVBe will be shut down as the channel’s widely-loved reality shows move over to a ‘supercharged’ ITV2.The Only Way is Essex, The Real Housewives of Cheshire and Real Housewives franchises from around the world will no longer air on the channel.Instead, 11 years on, it will instead be rebranded to ITV Quiz in June 2025.

Although it is not known what quiz shows will air on the channel, ITV is launching several new formats in recent years, including the You Bet! revival, David Tennant’s Genius Game and Adam and Ryan Thomas’ 99 to Beat.ITV2 has been touted as ‘the UK’s most successful digital channel for 16-34s’ and is already home to shows like Olivia Attwood’s Price of Perfection and hit animated comedy, Price of Perfection.And will join several returning shows, including Big Brother and Love Island which rake in millions of viewers for the UK channel every year.



ITVBe will be retired and rebranded this summer (Picture: ITV)Towie aired its first 12 seasons on ITV2 before moving over to ITVBe so it will be returning to its original channel to mark its 15th anniversary.Meanwhile, Love Island remains the most popular reality series among young people, with ITV celebrating over 400 shows last year.The upcoming ITV slate will also see the return of Olivia Attwood’s Bad Boyfriends and siblings Sam Faiers and Billie Shepherd in Sam & Billie: Sister Act.

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