iPhone 15 leads global sales race, Samsung's Galaxy S24 follows strongly

Apple's iPhone 15 topped global smartphone sales in the third quarter of 2024.

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Apple's iPhone 15 topped global smartphone sales in the third quarter of 2024, with the iPhone 15 Pro Max and iPhone 15 Pro following closely, according to data from Counterpoint Research. This quarter is significant as it marks the first occasion in which the Pro models accounted for fifty percent of all iPhone sales during a third quarter. Also Read: Android 16 release date suggests faster rollout than past versions Samsung's Galaxy S24 has maintained its position within the top 10 for the third consecutive quarter, marking the first instance of a Galaxy S model achieving this status since 2018.

Collectively, the top 10 smartphone models accounted for 19% of total global smartphone sales in the third quarter of 2024. Apple secured four positions in the top ten rankings, while Samsung claimed five, and Xiaomi accounted for one. This distribution has remained relatively stable compared to the previous year, indicating consistent consumer preferences.



A notable trend is the increasing demand for premium smartphones, evidenced by the narrowing price difference between the standard and Pro iPhone models. Apple's strategic marketing, flexible payment options, and attractive trade-in programs have enhanced the accessibility of the latest iPhones to a broader audience, particularly in emerging markets. Samsung's Galaxy S24 achieved commendable results, largely due to its emphasis on generative AI features that resonated with consumers.

Just Published: #iPhone15 World’s Best-selling Smartphone in Q3 2024 Key Takeaways: 📌The @Apple iPhone 15 was followed closely by the iPhone 15 Pro Max and iPhone 15 Pro. 📌In a first for a third quarter, half of the total iPhone sales were contributed by iPhone Pro Series..

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com/sjyW6Iv71M — Counterpoint Research (@CounterPointTR) November 7, 2024 The Galaxy A series, recognized for its affordability and extended software support, occupied four positions in the top ten, primarily owing to its popularity in developing markets and its focus on cost-effective models. Xiaomi's Redmi 13C maintained its presence in the top ten, attributed to its competitive pricing and improved features over the previous Redmi 12C model. In summary, the iPhone 15 series dominated the global smartphone market in the third quarter of 2024, fueled by robust demand and innovative features.

Samsung's Galaxy S24 and Galaxy A series also performed admirably, bolstered by their strong brand reputation and diverse product offerings. Also Read: Meta's Ray-Ban smart glasses data usage raises privacy concerns; Are you protected?.