6 days Ago By LW
has been lighting up the court for the , but her off-court game is just as impressive. The 23-year-old guard, now in her fifth college season, has turned her basketball stardom into a financial slam dunk through deals. With a estimated between as of early 2025, Van Lith's journey from Wenatchee, Washington, to NIL heavyweight is a story of talent meeting opportunity.
Van Lith's NIL valuation , according to , landing her at No. 5 among women's college basketball players. That figure's fueled by a roster of over 10 endorsement deals she's signed since the NIL era kicked off in 2021.
" ," she said on , explaining why . Smart move-her partnerships with big names like show she's not just cashing checks but building a brand. Her Adidas deal, inked back at Louisville, remains a cornerstone.
" ," she posted on Instagram in 2022, hyping their women's basketball-focused Exhibit SELECT sneakers. Net Worth soars with top NIL deals That partnership stuck through her LSU stint-despite their Nike ties-and rolled into TCU, where she's added LaCroix as the . " ," she shared in April 2024.
Throw in a fun Apple Cash collab with ex-LSU teammate , and her NIL portfolio's as versatile as her game. With , Van Lith's social media clout is a goldmine for brands. Deals with , have padded her earnings since her Louisville days, where she averaged 19.
7 points as a junior. Now at TCU, she's dishing 19.4 points and 6.
6 assists per game, proving her value on and off the hardwood. Her from 2024's 3x3 basketball only amps up her marketability. While exact NIL payouts are private, her $758,000 valuation suggests she's -maybe more as TCU's postseason push heats up.
For a player eyeing the 2025 WNBA Draft, Van Lith's already winning the money game. Which team will Hailey Van Lith play for in the WNBA? The player was selected by Chicago Sky in the 2025 WNBA Draft..
