Game Plan: NFL Valuations

As the most profitable sports league in the world, the NFL generates massive investment returns for team owners that are only continuing to rise. CNBC Senior Sports Reporter Michael Ozanian and CNBC Media and Sports Reporter Alex Sherman dive into the data and reveal the new CNBC Official NFL Team Valuations list, examine the augmenting effect lucrative media rights deals have on those numbers, and discuss the pivotal role private equity may play in valuations.