Gab Waller and Vogue100 Hosted an Alfresco Luncheon to Celebrate the Launch of the Vogue App

The intimate gathering featured designers, Instagram notables, entrepreneurs, and fellow Vogue contributors.

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To kick off New York Fashion Week, the ever-stylish Gab Waller gathered a glamorous group of friends, fashion insiders to celebrate the launch of the just-launched Vogue app with Vogue100. The elegant event took place at The Pen Top, the exclusive rooftop venue at The Peninsula Hotel overlooking Fifth Avenue. As a Vogue app contributor and Vogue shopping columnist , Waller is an expert at sourcing highly sought-after pieces.

Originating from Sydney, she established her eponymous company in 2018 to provide elusive luxury items for clients in Australia. Her business quickly expanded globally, attracting a stylish clientele that includes celebrities like Hailey Bieber, Rosie Huntington-Whiteley, Khloé Kardashian, and Lori Harvey, to name a few. The intimate gathering featured designers, Instagram notables, entrepreneurs, and fellow Vogue contributors, who all showcased an array of striking outfits, from jewelry designer Jennifer Fisher's chic all-black ensemble to publicist Cait Bailey's sophisticated skirt suit.



Guests were excited to swap NYFW schedules and share favorite collections from the week’s spring 2025 debuts. Bringing her column to life, Waller curated a selection of fall's most coveted accessories in collaboration with Mytheresa. The selection featured standout pieces like the leather Chloé thigh-high boots, worn by Waller herself, a patchwork suede shoulder bag by Khaite, and the signature sparkly Alaïa ballet flats.

The event offered breathtaking city views, complemented by Parisian pink roses from Élan Flowers decorating the rooftop. Guests enjoyed a menu that included burrata with fresh tomatoes and peaches, followed by sumptuous halibut and chicken entrée dishes. The afternoon concluded with velvety mille-feuilles, the perfect way to end the savory luncheon on a sweet note.

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