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Affordable, relational and high-quality healthcare is available to the Rio Grande Valley community with Frontier's direct primary care site. HARLINGEN, Texas , March 12, 2025 /PRNewswire/ -- Frontier Direct Care , a leading innovator in employer-funded healthcare, is excited to host a ribbon cutting ceremony on March 19, 2025 , to officially mark the presence of its direct primary care site in Harlingen . The Harlingen Chamber of Commerce, local businesses and various community members plan to attend the event, highlighting the clinic's commitment to transforming healthcare in the Rio Grande Valley.
Event Details Date: March 19, 2025 Time: 2:00 PM Central Location: 119 W Van Buren Ave., #3, Harlingen, TX Event Highlights: Ribbon cutting ceremony, clinic tours and networking opportunities with local businesses and Frontier staff. Food and drinks will be provided.
"We are excited to bring our unique healthcare approach to Harlingen and look forward to serving the community with the personalized care they need," said Bibb Beale, CEO at Frontier. "This event is a celebration of our commitment to making healthcare more accessible and affordable for Harlingen businesses, their employees and their loved ones." Frontier offers a comprehensive suite of solutions designed to improve outcomes while reducing costs.
The company's services include direct primary care, virtual care, referral navigation / direct contracting and a prescription plan – all integrated through a proprietary technology platform. By removing traditional barriers such as co-pays, deductibles and administrative complexities, Frontier enhances access to care and reduces downstream expenses. To attend the event, please register here .
For more information about the event, please email [email protected] . To learn more about Frontier, please visit frontierdirectcare.com .
About Frontier Direct Care: Founded in 2018, Frontier Direct Care is transforming employer-sponsored healthcare by offering an integrated, technology-enabled platform that combines direct primary care, virtual care, referral navigation / direct contracting, and a prescription plan to improve the quality of care and reduce costs. Members enjoy unlimited office visits, direct access to primary care providers for urgent care matters, and significant discounts on lab tests and imaging services. This model restores the doctor-patient relationship by providing transparent pricing and eliminating wait times.
Frontier currently operates 9 near-site healthcare clinics throughout Texas . For more information, visit frontierdirectcare.com .
SOURCE Frontier Direct Care.
