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Mike Winkelmann first connected with Michelin star chef Thomas Keller about six months ago. The Charleston artist who goes by Beeple took the Per Se and French Laundry owner to dinner at Halls Chophouse. “He was interested in learning more about digital art,” Winkelmann said.
Thomas Keller They discussed art but also wine and food, topics Winkelmann was himself interested in exploring. They later spoke with legendary winemaker Michel Rolland and entrepreneur Barrett Wissman , and the group devised a way to collaborate. That vision will come to life at a Nov.
7 reception and seated dinner in Charleston organized by Domus Artium Reserve , a private club that celebrates wine, food and the arts through members-only events. Tickets for Tous Les Jours 621 at Beeple Studios on Daniel Island can be secured by purchasing a Rolland-produced Bordeaux wine with a label adorned in Beeple’s art. Tickets for Tous Les Jours 621 in Charleston can be secured by purchasing three magnums of Bordeaux wine with labels adorned in Beeple’s art.
“Bringing together Thomas Keller and Michel Rolland to create a Bordeaux wine has been one of the most important accomplishments of our new club Domus Artium Reserve,” said Wissman, who spearheaded the collaboration. “To then be able to bring one of the most important visual artists working today, Beeple, to collaborate with Thomas and Michel, is the proverbial icing on the cake.” Beeple Studios opening indicative of Charleston's small role in a global art shakeup Beeple is best known for selling a single digital piece of art for a record-breaking $69.
3 million through international auction house Christie's. The piece, which exists as non-fungible token-based (NFT) artwork, is a unique digital rendering that lives on a blockchain and can thus verify ownership. Beeple’s wine bottle art was inspired by his "Everydays" series featuring pieces completed from start to finish each day.
He has done so for more than 6,000 days . Barrett Wissman The label artwork has 621 images, mirroring the days it took to get the wine from barrel aging to bottling. Bottles will be primarily sold in Keller’s restaurants, which include three-Michelin-starred: The French Laundry in California, legendary New York City fine dining destination Per Se and The Surf Club Restaurant in Florida, which again earned a Michelin star in 2024.
Keller is a co-founder of Domus Artium Reserve, which launched earlier this year at an event hosted at Cracco in Milan, Italy, with the goal of bringing together “the best talent in the world,” Wissman said at the time. The event in Charleston, which celebrates the limited edition wine, fits in with that ethos, he said. “Launching the project with this unique event at Beeple Studios is what Domus Artium Reserve is all about,” he said.
The Nov. 7 event will include a 6:30-8 p.m.
reception followed by a separately ticketed 8 p.m. dinner.
For more information, visit domusartium.org . Charleston artist Beeple changing digital landscape with record-breaking $69 million sale at auction.
