7 hours Ago
Former Portmore Empire standout Deva Bratt is generating much attention with his 'one song a day' release strategy since January 1. "I made this vow because this is a way to express my craft for my fans what they have been missing over the years, and it energised my fan base and I am having a lot of fun doing it," Deva Bratt said. The single-a-day strategy is often used to build momentum and keep fans engaged, but it is difficult to maintain quality and can overwhelm listeners.
Two weeks in, Deva Bratt believes that he has been able to maintain interest. "The whole strategy is to show the artistry of Deva Bratt, and it is working. A lot of producers have been sending beats my way, the bloggers and reviewers are loving the songs.
After this 30-day period, the team will do an analysis of the songs, the views, and the impact, and we will do videos for those songs," he said. Some of the singles include 'Nuh Sell Out' and 'Drip Boss' . Deva Bratt was a member of the Vybz Kartel-led Portmore Empire during its formative years.
He scored hits with songs such as 'Bundle a Gal' and 'Gussie Clarke' ..
