Celestial Seasonings Tea Factory still in business after kickstarting herbal tea industry

Claiming to have kickstarted the herbal tea industry in Colorado back in 1969, Celestial Seasonings Tea Factory in Boulder is going strong with 1.6 billion cups of tea served a year.

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Claiming to have kickstarted the herbal tea industry in Colorado back in 1969, Celestial Seasonings Tea Factory in Boulder is going strong with 1.6 billion cups of tea served a year. Celestial Seasonings started when one of the founders, Mo Siegal, handpicked wild herbs from Colorado’s Rocky Mountains to use in the company’s very first cup of tea.

Siegal sold his herbal teas to health food stores in hand-sewn muslin bags. Celestial Seasonings says that it was in those years that the company truly began to define what the herbal category would end up becoming for them. In the many years since, the factory has expanded and launched several new types of herbal teas, green teas, black teas, wellness teas, cold brew iced teas and kombuchas.



More than 100 of their ingredients are sourced from 35-plus countries. “Though we’ve grown so much since we first started out picking wild herbs in the Rockies, we are still driven by that same entrepreneurial spirit and a passion for making tea that’s good for people and the planet,” Celestial Seasonings says on their website ..