1 week Ago By LW
, the youngest son of legend , is facing a tough battle in the s (NIL) game. Despite his impressive 3.4 million social media followers-five times more than his closest rival- has slipped to No.
5 on the . and among the top 15 across all sports, Bryce now finds himself overshadowed . Dybantsa, a 6-foot-9 forward and the projected , continues to dominate the NIL landscape.
His valuation recently skyrocketed -a growth of 18% in just 10 weeks. Dybantsa is better than James on and off the court AJ's meteoric rise is fueled with Nike and Red Bull, where he became the first male basketball player to sign with the energy drink giant. , NIL valuation remains stagnant, with no recent increases reported.
Critics point to his compared to his peers as a potential reason. and one of only two players with over $1 million in valuation without a five-star rating, . AJ is also a top prospect Adding to the disparity, Dybantsa is not just racking up NIL deals; with offers from over 30 colleges, including , and .
Analysts predict his valuation could reach , according to Jeff Goodman of the podcast. Bryce James, however, beyond his Taco Bell partnership. As Dybantsa continues to thrive with endorsements and on-court dominance, , improve his game, and reclaim his place at the top of the NIL rankings.
Only time will tell..
