3 days Ago
Now, every broiler farm supplying Avara will operate at a density of 30kg per square metre, down from the previous Red Tractor standard of 38 kg per square metre. Commenting on the change, incoming Avara CEO Chris Hall said: "Switching our programme to a lower stocking density is another step forward in quality and higher welfare with our customers, supplied here in the UK to standards shoppers can trust. "Our retail customers have made a commitment and we know, through our insight, that consumers are increasingly interested in the welfare and sustainability credentials of the food they buy.
Remaining competitive "That's why it's been important for us to carefully manage those requirements – improving welfare while reducing our environmental footprint, while recognising that our cost of production must remain competitive, here in the UK to protect food security for the...
Gwen Ridler.
