A celebration of extravagance: Dubai Shopping Festival turns 30

Hanane DjouaAs the winter breeze sweeps across Dubai, the city comes alive in a way only it knows how. This year marks the 30th edition of the Dubai Shopping Festival (DSF), a city...

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Qatar tribune Hanane Djoua As the winter breeze sweeps across Dubai, the city comes alive in a way only it knows how. This year marks the 30th edition of the Dubai Shopping Festival (DSF), a citywide celebration that has grown into a global phenomenon since its inception. Running from December 6, 2024 to January 12, 2025, DSF is more than a shopping event—it’s a sensory journey through Dubai’s kaleidoscope of culture, innovation, and luxury.

The Rhythm of the City Dubai in December is an experience in itself. Streets shimmer with lights, music echoes through every corner, and there’s an unmistakable buzz of excitement in the air. The opening weekend of DSF set the stage for what’s to come, with the 321 Festival offering concerts, fireworks, and captivating drone shows.



At the heart of it all lies the city’s ethos: a commitment to creating moments that linger in memory long after they’re gone. The festival’s 30th anniversary is a testament to Dubai’s ability to reimagine itself. Over the years, DSF has become a melting pot of traditions, innovations, and surprises, drawing visitors from around the world to partake in its vibrant energy.

This is a festival where each day brings a new reason to celebrate—whether it’s the incredible discounts across luxury shopping outlets or the myriad of immersive experiences that await. The Hidden Luxury in Every Stay Dubai’s hotels are not just places to rest—they are gateways to the city’s soul. During DSF, these accommodations elevate the experience, each offering its own story and perspective on luxury.

For those looking to enjoy the festival from a perspective of sheer indulgence, Dubai’s hotels have never been more inviting. Hilton Dubai Al Habtoor City Nestled along the tranquil Dubai Water Canal, the Hilton Dubai Al Habtoor City feels like a serene retreat amidst the city’s dynamic pulse. Towering at 44 stories, the hotel offers panoramic views of Downtown Dubai and Sheikh Zayed Road, setting the perfect backdrop for evenings spent unwinding after the festival’s excitement.

The combination of elegance and comfort ensures guests feel both at home and in the heart of the action. But it’s not just the views that captivate. With 11 dining options ranging from Mediterranean delicacies to global cuisine, the Hilton becomes a culinary adventure.

Guests can enjoy everything from a casual meal by the pool to fine dining at Brasserie 2.0, where chefs prepare international favorites with a twist. Its connection to the Al Habtoor City Complex, home to the dazzling La Perle by Dragone, adds a layer of cultural richness to the stay, offering a glimpse into Dubai’s flair for theatrical innovation.

V Hotel Dubai, Curio Collection by Hilton For those who crave something bold and unconventional, the V Hotel Dubai is a perfect match. With its retro-futuristic design, it invites guests into a world where imagination knows no bounds. Located along the Dubai Water Canal, the V Hotel is a playground for the adventurous, with its vibrant spaces and creative energy setting it apart from the typical luxury stay.

The V Hotel’s proximity to cultural and entertainment hubs makes it a favorite for those who want to experience the city through a fresh lens. And as a home to La Perle by Dragone, the hotel’s vibrant aesthetic extends to its atmosphere, which pulses with energy, creativity, and style. Every stay here is an immersion in Dubai’s artistic heart, with a touch of glamour that is unmistakably Dubai.

The H Dubai Situated on Sheikh Zayed Road, The H Dubai offers a seamless blend of luxury and convenience. The hotel’s Santai Spa by Mandara is a sanctuary of calm, where guests can escape into a world of relaxation and rejuvenation after a day spent exploring the festival. Its diverse culinary offerings, including Eat & Meat, highlight Dubai’s cosmopolitan spirit, making every meal a celebration of global flavors.

What sets The H Dubai apart is its intimate connection to the city’s energy. Located in the heart of the business district, it’s ideal for those looking to balance the excitement of the shopping festival with the comforts of a peaceful retreat. Whether it’s a lavish breakfast to start the day or a nightcap after a long evening of entertainment, The H Dubai ensures every moment is as memorable as the festival itself.

Experiences That Stay With You While shopping is at the heart of DSF, it’s the experiences surrounding it that truly captivate. The festival unfolds in layers, each offering a new perspective on what makes Dubai unique. There’s something for every type of visitor, whether you’re seeking adventure, relaxation, or cultural exploration.

Global Village is a cultural haven where over 30 pavilions bring the world to Dubai. With 40,000 live performances showcasing traditions from more than 90 countries, the village is a sensory delight. Strolling through its bustling streets, visitors can taste global cuisines, marvel at crafts, and immerse themselves in the world’s diversity.

For a family-friendly day out, it’s the perfect place to experience the vibrant, eclectic nature of the festival. For food lovers, Time Out Market Dubai in Souk Al Bahar is a revelation. Overlooking the iconic Burj Khalifa and Dubai Fountain, it brings together dishes from the city’s top chefs.

Each meal here is an experience, where the fusion of flavors is matched only by the breathtaking views of the city’s skyline. It’s not just a market—it’s a culinary journey that elevates the concept of dining out. For those who seek a blend of sports and entertainment, Five Iron Golf at the Westin Dubai Mina Seyahi redefines leisure with its state-of-the-art golf simulators, augmented reality darts, and a restaurant that combines sport with fine dining.

It’s a space where relaxation meets competition, creating an environment that feels both energetic and laid-back. A Gastronomic Symphony Dubai’s food scene has long been a defining feature of the city, and during DSF, this culinary landscape reaches new heights. From street food to Michelin-starred experiences, the city’s restaurants and cafes craft menus that reflect the season’s festive spirit.

Fi’lia, a pioneering female-led Italian restaurant, redefines traditional dining with its focus on homemade pastas, wood-fired pizzas, and family-style meals served in a warm, inviting atmosphere. Meanwhile, Al Fanar Seafood Restaurant, a Michelin-recognized gem, offers an authentic taste of Emirati culture, bringing the rich history of the region to life through its food. For those craving something with a bit more fusion, Li’Brasil combines Lebanese and Brazilian flavors to create a dining experience that is as vibrant as the festival itself.

The Essence of DSF As the New Year’s Eve fireworks light up the sky, the city celebrates not just the turning of the calendar but the resilience, creativity, and vision that define Dubai. The 30th Dubai Shopping Festival is a reflection of these qualities—a tribute to a city that never ceases to amaze. For those fortunate enough to visit during this time, DSF offers a glimpse into a world where luxury meets tradition, where innovation blends with heritage, and where every moment feels like a celebration.

This isn’t just a shopping festival. It’s an invitation to experience Dubai at its finest, in a way that can only be described as extraordinary. Copy 27/12/2024 10.